Good Morning

>

> I awoke this morning thinking why I am an entrepreneur? I would like to

> share a pivotal story in my life.

>

> When I was teaching in a small community in KY, I met 3 amazing

> children. At the time, I realized they changed my life.

>

> They taught me why I want to become an entrepreneur,  and what path I

> wanted to travel to start a foundation for children.

>

> My passion is to focus on people, and connecting people from around the world.

> These children taught me that in life it doesn’t matter where

> we come from. We all come from families! Our families teach us how to survive

> in this world and overcome obstacles. The most important thing is to

> take our skills and focus on what we believe in.

>

> I felt suffrocated in the classroom because I knew, the skills the

> Lord Blessed me with could help thousands of more children. I decided

> I wanted to become an entrepreneur so I could raise money and give back to the world.

>

> My campaign for Haiti is exactly what I was dreaming when I was

> working with these kids two years ago in Owenton, KY.

>

> Every day I wake up and pray for the Lord to give me strength to meet

> people, and offer them insight on how to improve their businesses with

> Social Media and Blogging. The more I give, I have received more

> things in my life that are unbelieveable. I thank those children, and

> will push onward to focus on my campaign to help the world one second at a time…

>

> Sincerely,

> Elizabeth A. Cobb

This week my business partner and I established a major goal to put our marketing funnel on high gear. In result, we are working harder to reach our goal. I wanted to blog for my readers my exact techniques that I’m completing on a daily basis.

1. Mindset-listening to a motivational book whenever I’m in my vehicle. I’m multitasking and being productive while driving throughout the week.

2. Forum posting- I’m building relationships on particular forums and recommend for you to google search forms under your niche! It’s important to go back to the forums when you receive an email when people comment on your postings. This is important.

3.   Twitter Baby! I’m promoting throughout the day but also informing my followers about key content for their marketing funnels.

4. Daily Video Blog! Great way to bring pictures across with your messages.

5. I wanted to answer a question I received regarding RSS Feeds. My viewer asked me what were RSS feeds? 

Vacation is a great time to regenerate yourself and revitablize your business. I’m an internet marketer because I love marketing. I love to travel and incorporate marketing and travelling together!

This past week, my husband and I travelled around South Carolina. We left our home,  and visited Charleston, Myrtle Beach, Greenville, and Ashville, NC. This gave me some time to think about my business, and what I’ve learned during 2009. I have many goals to complete before the year is over, but so thankful for my accomplishments during the past nine months.

When I was sitting on the beach and taping my beach YOU TUBE video,  I wanted to share the beautiful view, and hope you can relax as the waves are crashing beneath your feet.

Here is the direct link for you to enjoy the various videos I made last week to refresh your aspirations and business goals.   http://bit.ly/1Vga6Q

On Thursday, we headed into Greenville, SC. I loved Greenville and enjoyed walking down Main Street.  I really enjoyed the mountain, near Ashville NC., where the chapel was located for my brothers wedding.

As I remember the wedding, and all the beautiful aspects of the week. I wanted to share one major thought on how marriage and your business are similiar partnerships. When my brother and sister in law repeated their vows, they started a new partnership. Now, as a couple, they will  make decisions together, and have to work hard to keep the marriage as strong as the day they were married.

When you start a business.  You start a partnership with yourself, and have to be dedicated during this life changing experience. It takes time to build a business in all aspects. The most important key is dedication, education,  and determination to work through the hard times.

It’s also important to take time to refresh as well.  I hope these scenes and experiences on YOU TUBE,  http://bit.ly/1Vga6Q, will help you revitalize as we work hard during the last few months of 2009.

Last night I was so excited. I spent 1.5 hours on a webinar interviewing Gideon Shalwick.  I learned TWO MAJOR aspects of internet marketing.

1. RELATIONSHIPS

2. CONTENT RULES

It’s very important to remember when you are building your personalized brand with your blog-include CONTENT< CONTENT> CONTENT!

Gideon offered advice to research your niche in YOU TUBE and see what your community in your niche are desiring/discussing. After you find these ideas from your niche community. It’s important to ask them survey questions on Twitter. You ask your prospect what they seek and follow through with answers of content on your blog!

Doesn’t this seem simple? Unfortunately, we forget about what we need to offer our prospect and don’t find content they desire.

INRESULT, the content will lead you into the direction of becoming a very important informant in your NICHE! You become a leader. As time progresses, relationships will grow and ……….As weeks progress. …..I will share the ideas on how to monetize your blog!!!

I’m off to South Carolina ————-I will be updating my video blog daily with scenic views and awesome MINDSET motivators.

Have a wonderful weekend.

Sincerely,

Elizabeth A. Cobb

Today I received an email from an e-book author that stated he doesn’t believe in internet marketing and all the hype. It’s all a scam. I love my job as an internet marketer. I teach people how to market their products and services online and educate them.

I wanted to impact the world in a positive light, I use the internet for my medium. I was taught from professionals online because I want to be ethical, efficient and exact.  Internet marketing is not a scam. You have to be cautious for offers that are too good to be true.

I teach my clients the proper way to market their products ethically. The key is branding oneself and building a follower base. When your followers understand and trust  you, they become your mentors, business partners, and clients. You build relationships for a lifetime.

During the past year, I have personally coached many people that have so much KNOWLEDGE, and write many  e-books in their particular niches.

Unfortunately, they don’t have any idea how to market their products properly. Many of them want to give their products away for free, and I teach them how to properly market online. They build relationships with their followers. In result,   are able to make a living with knowledge and marketing simultaneously . I completely agree, there are scams online, but remember people take advantage in all aspects of our world. It is sad, but as consumers we need to educated, informed, and ethical. 

Scams occur everywhere throughout the business world. It is my determination and drive in life to use my MA in Education, and teach people properly to market and communicate online.

For my video blog today, I emphasized the importance to brand yourself. It’s important to own your blog and have it self hosted. In result, you control the content that you want to present to the world. Also, you brand yourself in an ethical manner. This personalized  branding is the key for your success in marketing.

Time management is the key. When I was at Michigan State University. I organized a schedule that included full time class, two part time jobs, and ran a business from my dorm room. Many of you wonder how?  I kept a schedule.

I’m the type of person that can’t just sit down and watch TV. I love to be on my laptop simultaneouslym,  and flipping through a magazine.  I aspire to make my daily routine and schedule productive with work, family, and time for ME. You know, the same ol same ol, everyone proclaims in their personal blogs!

I do a lot of consulting on how to help people grow their businesses online and be productive. Just recently, I was talking with my business partner Angela Giles. I came up with the idea to start a 2 minutes video blog everyday. I film my video blog on the road, i’m not driving so relax, because I want you to realize you can make a video anywhere, anytime, and anyplace. My daily video blog represents important aspects of my marketing how you can implement video blogs into your daily schedules. I like to make my video blog unique!!!  NEXT week we are going to be filming directly from the Atlantic Ocean while on vacation.  I will have a couple surprises as well.

Important Annoucement: This week, I am interviewing World Renowned Blogger and Entrepreneur Gideon Shalwick! I am excited to learn his advice on how to best implent a personal video blog. Gideon is an expert blogger and FAMOUS for starting his blog just recently in 2006. I’m very honored he is taking time out of his busy life in Australia to speak with us.

Long Story Short! I recommend placing your video blog in your daily routine. It’s important to stay consistent because your viewers will be intrigued about your daily advice.

You Tube is a powerful tool to generate traffic for your blog, and I recommend you starting a video blog TODAY! Let’s connect together and share our advice to the world. The key to time management is to love what you do, and implement marketing throughout your day with procedures that are consistent.

Starting a business online is not an easy task. It involves money, proper marketing plan and expertise in web business operation. Many entrepreneurs are starting their business online because it is the fastest and easiest way to build up a business. It is cost effective and help can easily be obtained when one needs to learn the strategies in running the business and make it successful. Online marketing presents many advantages over non-online business. Below are some of the advantages in using the internet to market products and services.

Wide Coverage
The internet is available to all people in the world and everyone can have access to it as long there is an internet signal in their location. Millions or billions of people are using the internet everyday. That’s a million or billion chance to have our web business discovered and become popular to many people.

Continuous Operation
The internet is open 24 hours a day, 7 days a week and 365 days. It is available to all users in any part of the world. Difference in time zones is not a hindrance and holidays do not affect business operation.

Easy Communication
Easy transaction and business dealings are being made online. The internet provides a venue for easy communication between businesses to consumers or between businesses to business. There is no need to fly to other parts of the world in order to talk about business and make transaction. Advertisements do need to be posted to many areas. One can just build up a creative and good website and advertise his or her products to other websites through web linkage or many other ways.

Cost- Effective
Building an online business gives us more savings. We do not need too many employees; and we do not need to pay for expensive advertisements and product or service promotion. There are many websites that offer marketing promotion services and their service fee varies from low to expensive service fee and we can just choose which one suits our budget. We can choose from a wide array of companies to help us in our business operation and again, we can choose the best one that we can get good service and pay less.

A marketing plan is a written document made for achieving the overall business objective. It should be based on a solid marketing strategy. The purpose of making the marketing plan is to narrow down the general objectives to specific objectives in order to devise a detailed plan of action for each program of the company. Careful monitoring of the marketing plan is very important because it is prone to failure if not closely followed and if it impossible to implement. Often marketing plans fail due to insufficient or impossible to attain strategies. The basic content in the marketing plan are as follows: Detailed information of the products and services, budget for marketing promotions and advertisement, complete details of the marketing location, price strategy and market segmentation.

Often marketing plans fail due to lack of strategies in making the plan. Below are the basic reasons why marketing plans fail:

General plan of objective not narrowed down
The purpose of breaking down the general objective to specifics is to individualize the programs. It allows a clean and step by step implementation of the plan.

Budget not monitored
Sometimes more attention is given to the flow of cash inside the company and the cash outflow is not monitored further leading to insufficient funds for advertising, promotional activities and other marketing expenses.

Unattainable, Unrealistic Goal
An unattainable goal is impossible. Every business is based on a feasibility study in order to carefully study the products and services of the company. If the implementation of the program is unrealistic in nature it can lead to failure. Studying the products and services will provide complete and detailed information to the consumers.

Not meeting Deadlines
A marketing plan should be time bound. Deadlines for submission of project proposals, requirements, etc. should be strictly followed because every business is in competition. This will help the business move forward along with the others.

Ensuring that the events above will not happen on the marketing plan can lead to a success and implementation of the business marketing strategy. It also allows accomplishing the mission and directs the company to its goal.

Marketing is never an easy job for every business entrepreneurs. It entails hard work, patience, determination, wits and the use of proper strategies. Success in marketing entirely depends on the success of the use of the marketing strategies in the marketing plan. If you want to know the basic and easiest steps in successful marketing, you have to follow the SMART method in planning out your marketing strategies and objectives. SMART means Simple, Measurable, Attainable, Realistic and time-bound.

Simple
When you say simple, the general ideas and terms contained in the marketing plan should be simplified and narrowed down into specifics. For example, the general objectives are broken down into specific objectives. This will help the marketer to plan to tackle the specifics easily and conveniently.

Measurable
This pertains to the scope of the marketing plan. Of course everything should be measured including the time, the expenses the target number of products and services, etc. doing this will enable the plan to be measured and quantified to determine the percentage of success or the percentage of failure.

Attainable
The goal of the plan should be attainable. It is impossible to be goal directed and complete the lists in the marketing plan if the path to the goal is not clear. The objectives of the business should be attainable and possible.

Realistic
This implicates that the business objectives should be realistic in nature. There has to be some proof or evidence that success is possible in the strategies used. The best way to be sure if the projects and the objectives is realistic is to conduct a feasibility study on the products and services. That way, there is a basis for every activity planned.

Time-Bound
Meeting deadlines is very important in order to cope up with the demands of the business. This will allow control on the overall process and therefore, deliveries are made convenient and fast to ensure consumer satisfaction.

The five basic methods are the simplest and the easiest way to use in planning. It is widely used and studies have shown it to be effective in planning strategies. It ensures that everything in the plan is covered. Using these steps the proper way will surely bring success in marketing.

The internet is the best venue for marketing products and services. It offers thousands of strategies to choose in increasing sales and profit for online businesses.

A number of tips online are provided for beginners on the marketing field to guide them in effectively building up their business. It is never enough that one knows how to use the computer and internet.

In online business, strategies and tactics are used in order to go way ahead in this field because tight competition can threaten the rise and may cause the fall of the marketing business.

Increasing marketing success can be done in a number of ways. The number one goal is to increase traffic to a marketing webpage to allow web surfers to discover available products and services. One can use advertisements to promote sites, website linking is also done, others use search engine optimization (SEO), search engine marketing (SEM) and several others. One of the most common activities online is blogging.

Information exchange
Blogging is the best way for information exchange. It allows fast and easy communication.  Blogs can differ in a number of ways- from content and length, creativity and design, informative blog topic, even nonsense topics. The advantage in blogging is that viewer reviews can be reached and followed closely through centralized hosting threads.

Strategy
Blogging today is one of the best strategies used by online business enthusiasts. As long as the blog is made public to everyone, web surfers can easily view the information contained in the website. Blogs that is complete, rich and informative in nature can give you an edge over other blogs.

Marketing tool
Marketing success is increased in blogging because products and services information are reviewed and provided. Easy communication between consumers and marketers are also feasible. Feedback exchange in a blog page allows enhancing and increasing product and service quality. Referrals are then generated from customers especially if satisfaction exceeds customer expectation. Marketing through blogs is highly effective when done in social networking sites (myspace, facebook, twitter, etc.) and this may probably cause traffic in the future thereby increasing marketing sales and profit.